Holiday on Ice is the undisputed worldwide market leader in ice entertainment and the world's largest touring live-entertainment production: visiting more than 80 cities in 20 countries each year. Over the past few years, Holiday on Ice, as part of Joop van den Ende's Stage Entertainment company, has created a new generation of ice shows. These shows contain elements of the theatre, dance, opera, musicals and acrobatics, which are combined in innovative new ways. From its head office in the Netherlands and supported by an international network of promoters, creative producers, the Holiday on Ice office in Hamburg and The Stage Entertainment offices in London, Madrid, Moscow, Milan. Holiday on Ice maintains a close watch on market developments.

At present, around 400 people are employed by Holiday on Ice. Each show tours for four or five years, mainly in Europe and South America, but also in new markets like Asia, Middle East and Eastern Europe, bringing millions of fans a unique combination of fantasy and entertainment.